AI SaaS Platform
Led product design for a responsive web and mobile app, covering user flows, UX strategy, and UI systems.

Industry
Ed Tech
Services
End-to-End Product Design
Tech Stack
Figma, React, ROR
Duration
1 Year
Led end-to-end product design for an AI-powered learning platform (web and mobile), starting from a blank slate. Defined product structure, core user flows, and scalable UI systems to turn an abstract idea into a usable MVP. Improved onboarding and core workflows through user testing and iteration. Delivered developer-ready Figma designs within a cross-functional team, helping the product scale to 1M+ users.
Problem
Students rely on multiple disconnected tools (notes, flashcards, tutors), making learning:
fragmented
time-consuming
hard to stay consistent
Existing solutions focused on adding features instead of simplifying the learning experience.β
Product Definition
Starting from scratch, I helped shape the product by:
Identifying core use cases (test prep, summaries, flashcards, tutoring)
Prioritizing features based on user value, not complexity
Structuring the product into a guided learning system instead of a tool collection
π The goal was not to build more features, but to create a clear learning journey
Key Insight
Early exploration showed:
Users donβt need more study tools β they need clarity and structure
Too many options increase drop-off
A guided flow improves engagement more than feature depth
Solution
Designed onboarding to place users into a personalized learning path
Created structured workflows for key features (flashcards, summaries, test prep)
Built a modular UI system to support multiple features without overwhelming users
Designed consistent experiences across web, mobile, and tablet
Established a scalable design system for future product growth
Delivered developer-ready Figma files for implementation
Impact
MVP reached 5,000 users within 90 days of launch
Contributed to scaling the platform to 1M+ users
Enabled faster product iteration through a structured design system
Improved clarity and usability across the core learning experience











